Before You Raise: the free guide to getting capital-ready

What to get right before you ask anyone for money, from someone who has prepared founders for 30+ private placements and taken 17 companies public.

What's inside

  • Whether to raise now, and the alternatives to equity
  • Who to raise from, and how to score and build your list
  • How much to raise, and what to sell: SAFE, note, common or preferred stock,or units
  • 506(b), 506(c) and Reg CF, and how accredited verification works
  • The 10 questions every investor will ask, and the documents you need
  • A 16-point self-check and a plain-English glossary

18 pages. 2026 edition. Clients also receive Running the Raise, the companion guide to asking, launching, tracking and closing; it isn't available separately.

Cover mockup of the Before You Raise guide
Joel Arberman, founder of Prepared to Raise

Joel Arberman has been an analyst at First Investors Asset Management and SunAmerica Asset Management, a partner at Yorkton Securities, a 700-person institutional investment bank, and the CEO of public companies. He has taken 17 companies public and prepared founders for 30+ private placements.

Cover mockup of the Before You Raise guide

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