Before You Raise: the free guide to getting capital-ready
What to get right before you ask anyone for money, from someone who has prepared founders for 30+ private placements and taken 17 companies public.
What's inside
- Whether to raise now, and the alternatives to equity
- Who to raise from, and how to score and build your list
- How much to raise, and what to sell: SAFE, note, common or preferred stock,or units
- 506(b), 506(c) and Reg CF, and how accredited verification works
- The 10 questions every investor will ask, and the documents you need
- A 16-point self-check and a plain-English glossary
18 pages. 2026 edition. Clients also receive Running the Raise, the companion guide to asking, launching, tracking and closing; it isn't available separately.

Joel Arberman has been an analyst at First Investors Asset Management and SunAmerica Asset Management, a partner at Yorkton Securities, a 700-person institutional investment bank, and the CEO of public companies. He has taken 17 companies public and prepared founders for 30+ private placements.
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